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10

Jul

5 reasons why a corporate video is good to have

  • By Jessica

1. Enhance the traffic on your homepage

When you embed your promotional video on your web page and additionally to that on youtube, vimeo and social networks you will improve the ranking on search engines as well as increase the number of visitors on your page. It is easy to share a video rather than a brochure. People will start to like and share it on youtube or on facebook. So you can reach a huge audience for your message. The more you stand out from the crowd and the more interesting your video is the more people will share it with others.

2. Pictures are easier to memorize

Pictures say more than a thousand words. How many times have we heard this phrase? I know, but it is a fact that we memorize pictures better than words. And although we love to read, let’s be honest, it is easier to lay back and watch a video, especially when it is about a product or company information. So why bombard your clients with a lot of text which they can hardly memorize anyway?

3. Inexpensive way make great impact

Compared to the impact of your corporate video the costs are relatively low, considering the fact that you produce the video once and then use it as much as you want and on every platform you want. With a good script and a good production it can replace other cost-intensive marketing efforts. available domains . Once your video is produced and placed on different platforms your clients will help you to spread it and share it.

4. Consumer habits are more video oriented

Watching a video is more convenient than reading a long information text. But be aware! You must also keep the customers engaged. When you can’t keep them on watching your video it becomes ineffective. So try to make it interesting and keep your customers attention as long as possible. It also shows that you keep up with the times and that your business is up to date.

5. Give your company a face

Direct, subtle, funny, attractive, shocking…there are so many ways and possibilities to bring your message across. You have the chance to entertain and inform your audience at the same time. The choice of how you’re going to realise it is yours, but don’t forget that it has to fit to your image and your company.

Find out more about the different types of corporate videos

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